Our methodology

A transparent framework for measuring AI visibility.

Geoneo measures how your brand is represented across the world's leading AI engines using real customer prompts, multi-engine analysis, and eight weighted visibility dimensions.

Unlike traditional SEO metrics, Geoneo evaluates how AI understands, recommends, and positions your brand during real conversations.

100Geoneo Score
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Why AI visibility needs a new methodology

AI search evaluates brands, compares providers, recommends companies, and explains why. That makes visibility a brand measurement problem, not just a rankings problem.

Traditional SEO measures

  • Website rankings
  • Keywords
  • Clicks
  • Organic traffic

AI search measures

  • Whether AI finds your brand
  • How it compares you with alternatives
  • Whether it recommends you
  • How consistently it describes your position

The Geoneo framework

Every scan follows the same structured process so reports remain consistent, repeatable, and comparable over time.

01Brand Profile
02Prompt Generation
0316 Prompt Categories
0410+ AI Engines
05144-160 AI Responses
068 Visibility Dimensions
07Geoneo Score
08Gap Assessment
09Recommendations

Brand profile and prompt categories

Geo visibility starts with context. Geoneo builds a profile and tests realistic customer questions across the full customer journey.

Brand Profile

Products, services, industry, audience, competitors, markets, geography, languages, and unique positioning.

Prompt Categories

16 prompt slots covering discovery, recommendations, comparisons, best lists, local markets, audience needs, features, trust, reputation, pricing, and alternatives.

Multi-Engine Analysis

Geoneo evaluates prompts across Western and Asian engines so teams can see how visibility differs by ecosystem.

The eight visibility dimensions

Every response contributes toward a weighted score that reflects how visible, recommended, and credible your brand appears to AI engines.

Presence 20%

Are you visible at all when users ask relevant questions?

Placement 15%

Are you first, top three, or buried inside the answer?

Recommendation 20%

Does AI actively suggest your brand, not just mention it?

Topic Coverage 15%

Are you recognised across products, industries, and use cases?

Sentiment 10%

How does AI describe your brand?

Consistency 10%

Is your positioning stable across engines, languages, regions, and prompt variations?

Authority 7%

Does AI consider you credible and evidence-backed?

Exclusivity 3%

Do you own something distinctive in the market?

From score to action

Numbers alone do not improve visibility. Geoneo translates every score into practical recommendations supported by evidence from actual AI responses.

One prompt can measure presence, placement, recommendation, authority, and exclusivity.

Continuous improvement

Measure, understand, improve, publish, monitor, and measure again. Over time, teams can benchmark progress and see how content, PR, and thought leadership influence AI visibility.

Measure how AI sees your brand.

Run a Geoneo Full Scan to discover your AI Visibility Score, benchmark against competitors, and identify opportunities to strengthen your presence across major AI engines.